Awning and Façade Improvement

The Awning and Façade Improvement program provides an opportunity to commercial property owners and business owners to revitalize their buildings and storefronts by upgrading their facades.   More info...

Business Support

Main Street engages in business promotion, attraction and retention; business advisory, conducts business Seminars, and promotes Highland Park regionally. Click here for a full listing of the committee structures and focus.   More info...

Clean Streets

To keep its downtown sparkling, Main Street Highland Park distributed 385 extra-large trash containers to businesses and residents along Raritan and Woodbridge Avenues.   More info...

Cooperative Advertising

Main Street"s Cooperative Advertising program features "branded" advertising pages that showcase Highland Park as a destination. Currently, Main Street is partnered with the Star Ledger on eight or more ad pages throughout the year. MSHP’s partnership together with the Ledger’s sponsorship allow for a branded, town-wide identity. Participating merchants receive added benefit, as do the downtown businesses as a whole because MSHP leverages its ad budget on behalf of downtown merchants who receive price considerations, ad space and contextual placement they might not otherwise be able to utilize.   More info...

Green Streets/Planters

Main Street Highland Park contracts with local landscapers and volunteers to maintain the beautiful planters along Raritan and Woodbridge Avenues, as well as those in the “Doughboy” Park   More info...

Highland Park Farmer’s Market

Highland Park Farmer’s Market (opens June 13, 2008). Friday is Market Day, June through early November, 11:00 a.m. to 5:00 p.m. Celebrating 12 years in Highland Park. Located in the heart of downtown   More info...

Fridays at 11:00AM

ShopHighlandPark.com

ShopHighlandPark.com. Main Street Highland Park’s economic strategies focus on promoting the downtown and giving the customer “a reason to come back.” ShopHighlandPark.com will give people a reason to bookmark the site and to return again and again. The site publishes and manages a critical set of up-to-the-minute-accurate, integrated, high quality, high value website features such as Interactive Local Maps, Searchable Business Categories, an Events Calendar, and an Address Locator.   More info...

Streetscape

The Streetscape Improvement project makes use of innovative design components created to enhance the downtown street-level experience, improve safety and promote mobility, with curb cuts, new traffic signals and new way-finding signage.   More info...