Current Projects
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2010 Highland Park Farmer’s MarketHighland Park Farmer’s Market starts June 18 and runs through Nov 19, 2010 -- 11:00 a.m. to 5:30 p.m. Celebrating 15 years in Highland Park. Located in the heart of downtown More info...
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3rd Annual Run in the Park to Honor Riki Jacobs5K Race, Sunday May 22nd, 2011. More info...
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Arts in the Park 2010--October 3rdHighland Park Arts Festival. Now in its SIXTH year, this outdoor, juried art show showcases fine arts and crafts from a wide regional area, and highlights a defining quality of Highland Park as a creative, multi-cultural, dynamic community. This cultural festival draws crowds of Art enthusiasts, local residents and visitors from Highland Park and the Central Jersey region. More info...
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Awning and Façade ImprovementThe Awning and Façade Improvement program provides an opportunity to commercial property owners and business owners to revitalize their buildings and storefronts by upgrading their facades. More info...
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Business SupportMain Street engages in business promotion, attraction and retention; business advisory, conducts business Seminars, and promotes Highland Park regionally. Click here for a full listing of the committee structures and focus. More info...
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Clean StreetsTo keep its downtown sparkling, Main Street Highland Park distributed 385 extra-large trash containers to businesses and residents along Raritan and Woodbridge Avenues. More info...
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Cooperative AdvertisingMain Street"s Cooperative Advertising program features "branded" advertising pages that showcase Highland Park as a destination. Currently, Main Street is partnered with the Star Ledger on eight or more ad pages throughout the year. MSHP’s partnership together with the Ledger’s sponsorship allow for a branded, town-wide identity. Participating merchants receive added benefit, as do the downtown businesses as a whole because MSHP leverages its ad budget on behalf of downtown merchants who receive price considerations, ad space and contextual placement they might not otherwise be able to utilize. More info...
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Green Streets/PlantersMain Street Highland Park contracts with local landscapers and volunteers to maintain the beautiful planters along Raritan and Woodbridge Avenues, as well as those in the “Doughboy” Park More info...
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ShopHighlandPark.comShopHighlandPark.com. Main Street Highland Park’s economic strategies focus on promoting the downtown and giving the customer “a reason to come back.” ShopHighlandPark.com will give people a reason to bookmark the site and to return again and again. The site publishes and manages a critical set of up-to-the-minute-accurate, integrated, high quality, high value website features such as Interactive Local Maps, Searchable Business Categories, an Events Calendar, and an Address Locator. More info...
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StreetscapeThe Streetscape Improvement project makes use of innovative design components created to enhance the downtown street-level experience, improve safety and promote mobility, with curb cuts, new traffic signals and new way-finding signage. More info...
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Events
Main Street organizes, sponsors and hosts a number of events throughout the year that showcase the downtown and the community at large. A full listing and calendar is available here.